ABOUT MY SERVICES
Roundtable content.
I help brands, publishers and organisations bring the right people together for conversations that audiences want to hear.
I've moderated around 30 executive roundtables, dinners and roadshows, bringing together senior leaders from Australia's retail, brand and publishing sectors to discuss the issues shaping the industry. Every event begins with editorial planning, speaker preparation, guest curation and a clear discussion topic.
My work starts well before guests arrive. I develop the editorial direction, secure speakers, prepare moderator briefs and interview questions, and curate delegate lists to bring together people with different perspectives. Whether moderating a fireside interview or hosting a dinner discussion, my role is to guide the conversation and keep it focused.
These events have included executive dinners at Glasshaus Inside during Retail Week, national roadshows, and discussions with organisations including Amazon, the BBC, Adore Beauty and The Iconic. The aim is to create conversations where industry leaders exchange experiences, challenge ideas and discuss the issues affecting their businesses.
Scroll down to see case studies of how I can help you,or check out my LinkedIn here.
Above: Sitecore's roundtable at Aria. Left: A dinner with ThinkTV.
Right: The Melbourne leg of Sitecore's roundtable.
01
ROKT Retail Dinner
As part of Retail Week 2026, I moderated Inside Retail's inaugural Executive Dinner in partnership with Rokt. Staged at Glasshaus Inside, a lush botanical venue in inner Melbourne, the evening brought together senior retail leaders for an invitation-only discussion on how businesses can build long-term resilience in an increasingly volatile market. The setting was deliberately chosen to encourage candid conversation, with the evening built around a fireside interview with Paul Nichols, Senior Omnichannel Manager at Adore Beauty.
Working closely with Rokt and Adore Beauty, I developed the discussion brief, prepared the interview, refined the questions with the speaker and moderated the conversation on the night. I also curated the guest list, inviting more than 40 senior executives from 34 retail organisations, including The Iconic, Bunnings, Chemist Warehouse, Accent Group, Adore Beauty and Wesfarmers OneDigital.
Rather than relying on presentations or prepared speeches, the evening was designed as a conversation, encouraging retailers to exchange practical ideas and experiences around one of the industry's biggest challenges.
40+
ATTENDEES
34
RETAIL BRANDS
1
ICONIC VENUE
02
QMS Roadshow
I devised the strategy for QMS' national Mumbrella Bespoke roadshow, curating a series of breakfast events that travelled through Sydney, Melbourne and Brisbane. Each summit explored original neuroscience research into how audiences respond to out-of-home advertising, bringing together senior marketers, agency leaders and media executives.
From shaping the overall narrative and securing keynote speakers to developing moderator briefs, interview questions and guest invitations, I oversaw every stage of the editorial experience. My role was to ensure each event attracted the right audience, while translating complex research into practical insights for the industry.
I also moderated panel discussions featuring executives from leading brands, agencies and media companies, guiding conversations that balanced commercial objectives with editorial integrity. By carefully curating both the content and the audience, I helped deliver an engaging national roadshow that connected research with real-world marketing challenges
300+
ATTENDEES
12
SPEAKERS
3
CITIES
03
Sitecore Roadshow
I worked with Mumbrella Bespoke and Sitecore to develop a three-city roadshow exploring how brands were using personalisation technology to create more relevant customer experiences. The series travelled to Melbourne, Sydney and Brisbane, combining Sitecore's global expertise with local case studies from Australian organisations including MinterEllison and Hastings Deering.
As with every roadshow, each event required more than simply repeating the same presentation. I worked with speakers to shape the discussion, prepared interview questions, adapted the editorial focus for each city and managed guest invitations and delegate communications across the three events.
The result was a consistent national program that still felt relevant to each audience. By combining international expertise with practical Australian examples, the roadshow gave marketers the opportunity to explore a fast-changing area of digital marketing through discussion rather than a traditional product presentation.
45
ATTENDEES
2
DAYS
3
CITIES
04
BBC News Summit
When the BBC wanted to share its approach to branded content with the Australian market, I helped transform that expertise into an exclusive mini-summit. Bringing together senior BBC executives from London, New York and Sydney, the event explored how one of the world's most trusted media organizations creates digital storytelling that delivers measurable commercial impact.
Working closely with stakeholders, I developed the editorial direction for the program, shaped each session, prepared moderator briefs and interview questions, and oversaw guest invitations to ensure the event attracted senior decision-makers from across the marketing and advertising industry.
I also moderated discussions throughout the summit, helping international speakers translate global trends into practical insights for a local audience. The result was a thought leadership event that combined the BBC's editorial heritage with meaningful commercial conversations for Australian brands.
100
ATTENDEES
5
SPEAKERS
3
GLOBAL KEYNOTES
05
Amazon Alexa
Voice technology was still in its infancy when Amazon partnered with Mumbrella Bespoke to host an invitation-only masterclass in Sydney. I helped develop the editorial content for the event, working with Amazon Alexa's Australian leadership team to create a program that explored how brands were beginning to experiment with voice as a new way to engage customers.
Working closely with the speakers, I prepared interview questions, shaped the discussion and managed the editorial flow of the morning. I also curated the guest list, inviting senior marketers, agency leaders and digital specialists from across Australia's media and advertising industry, while managing invitations and delegate communications from the first invitation through to post-event follow-up.
The event brought together 140 delegates from almost 100 organisations, including representatives from News Corp, Fairfax Media, Southern Cross Austereo, Nestlé, Clemenger BBDO, Havas, UM, JWT and Zip Co. By combining practical demonstrations with discussion, the session introduced many attendees to voice technology long before it became part of the mainstream marketing conversation.
140
ATTENDEES
100
BUSINESSES PRESENT
4 hour
MINI SUMMIT
